Brand: Clinton Cards
Project: Best Ever Christmas
Video
Our Aims:
With Christmas just being around the corner Clintons launched a digital campaign offering consumers the chance to have their ‘Best Ever Christmas’ wish come true. We put together an online video trailer by going out on the streets of London to find out from the public what their ‘Best Ever Christmas’ would be!
Driven by the facebook application the competition asked users to share their wish by uploading video or image and description. One winner was chosen at random from the entries and Clinton Cards will make their wish come true. Continual spot prizes are being rewarded to encourage people to make a return visit and conversation around the entries.
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